Things Entrepeneurs should not pay for ...
Following my previous post, here are a few things that I don't think entrepreneurs should pay for.
- Business Plan Writing
- Simple Websites
Don't pay anyone to develop a simple website, there are many ways of doing this for little or no money. Don't waste your money. You are going to pay way more than you need to and not get what you want. At first use the free stuff out there, does your blog work for purpose, can you use Facebook or similar, is there some free template you can use, is there some cheap template off-the-shelf. Far too many people waste time and money worrying about their initial website. More important is to prove the concept and get the business model behind it solid (ignoring the cases where your entire business is hinged on the web technology in question).
- Search Engine Optimization (SEO)
Don't pay anyone to do SEO, it's a buzz word and very simple to learn the principles yourself. In fact it is so important that you might as well learn something about it on the job, without relying on someone else. Also, it is not a science, so don't be fooled. Certainly early on, you want to be innovative in promoting your online existence, assuming you are interested in that. Learn how to be creative here and use the tools out that are out there, will put you in a good/better position going forward.